Wendy Short Bartie Repositions Bristol Myers Squibb Corporate Affairs to Integrate Patient Advocacy and Healthcare Access

Wendy Short Bartie, a senior leader at Bristol Myers Squibb, is currently repositioning the company’s corporate affairs division to function as a primary driver of enterprise value by integrating patient advocacy, public trust, and healthcare access. This strategic shift aims to align the company’s external reputation directly with its operational goals and long-term business performance.

In her role, Bartie emphasizes the necessity of treating corporate reputation as a form of currency that facilitates broader engagement with the healthcare ecosystem. By centering the patient voice within corporate decision-making, the company seeks to strengthen its relationships with stakeholders and improve the accessibility of its medical offerings. This approach moves corporate affairs beyond traditional communications, tasking the department with building a foundation of trust that supports the company’s overarching mission and market position.

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Date: September 14, 2026

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GOAI